Tips to become a better Recruitment Marketer

Comments Off on Tips to become a better Recruitment MarketerWritten on April 4th, 2016 by
Categories: Corporate Recruiters, Human Resources, Third-Party Recruiters
Today, we’re going to share some great articles about recruitment marketing.  Remember, if you’re an agency recruiter or hiring company, stop by and visit RecruitAlliance.

Employment Branding - The Maker Vs. The Manager: A Manager’s schedule is reminiscent of a traditional appointment book, where time is broken into one-hour segments and the owner often changes what they’re doing frequently throughout the day. These types of schedules are often meeting-intensive days, and any making/pet projects typically take place after hours or on the weekend. Most companies operate to meet this schedule. Makers, on the other hand, need to operate on a less conventional schedule.  Read more...

Recruit Like A Marketer: Add These 5 Marketers To Your Headcount: (The Recruitment Marketing/Employment Brand Manager) This person is the vital link between your recruitment department and the consumer brand. Their greatest responsibility is building relationships with other department leaders—Corporate Communications, Consumer Marketing, Social Media, etc.—and ensuring your employment brand is operationally aligned. They need to have a strong understanding of the organization’s long- and short-term vision, and be able to tie it back into strategic marketing campaigns that support workforce planning and deliver the right people at the right time to meet business needs. Read more...

The Top 5 Recruiters Who Are Great Marketers: Everybody loves lists. This list of awesome Marketers who just happen to be Recruiters is both educational and inspiring! Take a look at this article, and see what you think. Read more...

RECRUITER RECHARGE: How to Hire a Recruiter – Look for Macgyverisms: When I start meetings, I often introduce myself as a recovering recruiter. To some extent, I’m still a recruiter. Recruiting is a big part of my professional DNA. Over the years, I’ve hired and trained dozens of recruiters (agency and corporate). In 2010, I shared my insights on what attributes you should look for when hiring a recruiter. I’ve even published an interview guide and competency matrix on this blog.

The basis of my formula for hiring successful recruiters was created over 10 years ago when I was running a high-end, technical recruiting agency in Silicon Valley. Back then, I hired an industrial psychologist to develop a selection methodology for choosing recruiters with the greatest likelihood to succeed (after lots of failures of course). The psychologist created benchmarks and a psychometric assessment to distill the quintessential traits that make recruiters top performers. Here are the attributes that we used to test for....Read more...

“Too many irons, not enough fire.”  - S. Kelley Harrell

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