Does social media produce better results in recruiting?

Comments Off on Does social media produce better results in recruiting?Written on June 18th, 2012 by
Categories: Corporate Recruiters, Human Resources, Third-Party Recruiters
RecruitAlliance puts your social media recruitment strategy on steriods.If you're a recruiter, you likely receive at least 1+ invitation per week to training webinars addressing how to leverage the latest social media website to come on the scene. Let's face the facts; unless you're a direct connection with that candidate, you likely only have access to their name, and if you're lucky, the company they work for. If you have a good database, you probably already had this information to begin with - so is social media really generating results for hiring organizations and third party recruiters?

Today, we're going to address the five most impactful ways you can leverage LinkedIn to increase your access to qualified candidates.

1. Determine which LinkedIn Groups your candidates are members of, and join them. You don't have to be direct connections to send messages to these individuals, and you have the ability to extend your reach and access a larger talent pool. You'll also have the ability to post discussions within your groups, and engage potential candidates in quality public conversation.

2. Use the search function to find candidates that meet your requirements, and call them directly. The LinkedIn people search function can lead you to additional results as part of your name sourcing efforts. If you're not connected - pick up the phone and call the candidate at work. There's more than one way to get to passive candidates.

3. Update your LinkedIn status regularly. Your connections that have opted to receive regular updates will see your name and hottest job opportunities if you're making regular updates to your LinkedIn status. Take advantage of having your name recognized by the candidates you are targeting and those you regularly work with.

4. Connect your blog and other social media to update automatically. You can edit your profile to include neat applications like your WordPress blog updates, or have your Twitter status update on LinkedIn. Take every opportunity to provide fresh content, so that candidates and visitors will want to return to your profile.

5. Ensure your profile has searchable keywords your potential candidates and clients will be looking for. When you search for candidates, what terms are you using? Incorporate similar terms in your profile to ensure you're found within your niche.

LinkedIn and other social media can be helpful ways for recruiters to connect with candidates, if leveraged efficiently. Whether you use it as a name sourcing tool or as a virtual Rolodex, social media offers a rich way to connect with peers, clients and candidates.

Have you tried RecruitAlliance yet? Gain access to fee-eligible positions in your space, and save time in your business development process. To sign up for a complimentary trial, go to


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